How to price second-hand clothes on Vinted and Depop

Price a second-hand item from what the same item has actually sold for, not from what other sellers are asking, and not from what you paid. Then list a little above that, because buyers on both Vinted and Depop will send offers, and decide before you list the lowest price you will take. That is the whole method. The rest of this guide is how to do each step, what the fees do to the number the buyer sees, and what to change when an item does not sell.

Every fee and rule here links to the marketplace’s own page, checked on 30 October 2026.

Step 1: find what sold, not what is listed

Asking prices tell you what other sellers hope for. Half of them have been sitting unsold for months at that price, which is exactly the information you do not want. You want the price at which the item left.

On Vinted there is no sold filter in search. Vinted’s own pricing guide says to “search the catalogue for similar items to see how other members price them”, and that is the first pass: search the brand and item, filter to your size and condition, and sort by price. Then open a few wardrobes of sellers with the same item; sold listings stay visible in a wardrobe, marked Sold, with their final list price. Three or four of those give you a real range.

On Depop sold items show in search results with a Sold label, so one search with the condition and size filters gives you both the asking prices and the sold ones side by side. Ignore the asking ones.

On eBay, even if you do not sell there, the sold items filter in search is the fastest sold-price check for branded clothes. A Carhartt jacket sells for roughly the same money on all three, so the eBay figure is a good sanity check for the other two.

Write down the lowest, the typical and the highest sold price. Your item sits somewhere on that line according to its condition and your photos.

Step 2: list with room for offers

Both marketplaces are built around offers, so the list price is an opening position, not the price you will get.

• Vinted’s offers page says a buyer can offer up to 40% below the listed price and send up to 25 offers a day. Sellers can offer the same 40% the other way, and offers are not binding on either side.
• Depop buyers have a Make Offer button next to Buy, and sellers can send offers to likers, so the same logic applies.

So a list price equal to the typical sold price gets you offers below it. List 10% to 15% above the typical sold price instead. A buyer who offers 15% off lands on the sold price, feels like they won, and you got what the item was worth. If someone pays full price, better still.

Do not push it to 40% above. A price that is clearly high gets filtered out by buyers before they ever see the item, and Vinted’s page on how it ranks items lists price among the “item attractiveness” signals, saying the parameter “aims to recommend better deals to members”. An overpriced listing is shown less, not just skipped more.

Step 3: know your floor

The floor is the lowest price that still makes the sale worth doing. Work it out once, before you list, so you do not have to think about it when an offer lands at 9pm.

• What the item cost you. For your own old clothes this is zero; sunk cost is not a reason to hold out. For stock you bought to sell, it is the purchase price.
• Postage and packaging you pay for. On Vinted the buyer pays postage, so this is only the mailer bag. On Depop, if you offer free postage, it is the label too.
• Payment fees. Vinted charges sellers nothing. Depop’s seller fees page says there is no selling fee for UK sellers, but payment processing is 2.9% plus £0.30 on the item, postage and any tax.
• The least profit worth your time. Photographing, listing, packing and posting takes 15 to 20 minutes. If £2 is not enough for that, say so now.

Anything below the floor is a no, however nicely the buyer asks.

Percent of retail: a starting point

When there are no sold comparables, because the item is unusual or the brand is small, work from the retail price. Vinted’s pricing guide publishes bands by condition, and we have added a brand adjustment from experience.

Rough list price as a share of retail, by condition and brand

Condition	Vinted guide	High street (Zara, H&M, Next)	Mid brands (Nike, Levi's, Carhartt)	Designer and sought-after vintage
New with tags or like new	60% to 80%	40% to 50%	55% to 70%	60% to 80%
Very good	40% to 60%	25% to 35%	40% to 50%	45% to 60%
Good	20% to 40%	15% to 25%	25% to 35%	30% to 45%
Satisfactory (visible wear)	20% to 40%	Bundle it	15% to 25%	20% to 35%

Two things move an item within its band. Photos: an item shot in daylight on a plain background against the same item on a bed sells higher, at the same condition. And completeness: original tags, box or dust bag, and a clear size label all push you to the top of the range.

What the buyer actually pays

Your price is not the number the buyer sees at checkout. Both marketplaces add a fee on the buyer’s side.

• Vinted adds the Vinted fee, which its price list (last updated 8 October 2026) puts at “usually 3% to 8% + £0.3 to £0.8” of the item or bundle price, plus postage. You receive your full list price.
• Depop adds a Marketplace fee of up to 5% of the item price plus up to £1, shown at checkout. You receive the list price minus the 2.9% plus £0.30 processing fee.

So a £28 jacket costs a Vinted buyer roughly £30 before postage, and a Depop buyer up to £30.40, and on Depop you keep about £26.89. The gap is small on one item, but it means the same list price is slightly less attractive on Depop and pays you slightly less, which is one reason to price Depop a pound or two higher where the audience supports it. Our Depop or Vinted guide goes through what each audience will pay for.

Round numbers, not £9.99

High street pricing habits do not transfer. On both apps buyers filter by a price range they type in, and they type round numbers: up to £10, £15 to £25. A £10 item is inside “up to £10”; a £10.50 item is not, and £9.99 buys you nothing over £10 while looking like a shop. Price on whole pounds, and sit on the band edge buyers are likely to type rather than just over it. £20, not £22. £15, not £16.

The exception is a deliberately low opener for a cheap item you want gone: £4 reads as a bargain where £5 reads as a price.

Pricing bundles

Bundles are where cheap items make sense. A £3 top is not worth the time to post on its own, but five of them at £12 is. Vinted lets you set a bundle discount in your settings, which applies automatically when a buyer picks several items from your wardrobe, and on Depop you can agree a bundle price in a message and send an offer for it. Price the bundle so each item lands at or just under what it would fetch alone; the buyer is saving on postage and the fixed part of the fee, which is their real reason to bundle.

When to lower the price, and by how much

A price is a guess until the listing has been seen. Two weeks is long enough to know.

• Views but no likes. People are finding it and not wanting it. That is the photos or the price. Retake the first photo in daylight, then drop the price by about 10%. Vinted’s pricing page says a price “lower than our catalogue average price might help you sell faster”, and a drop also notifies anyone who has favourited the item.
• Likes but no sale. The price is close. Do not cut it for everyone; send the likers an offer at 10% to 15% off. Our guide to sending offers has the steps and the maths.
• Hardly any views. The listing is buried or the title is wrong. Check the title has brand, item, colour and size, then either relist it once with better photos (our relisting guide covers Vinted’s rules on that) or try the other marketplace.

Drop in steps of about 10% every week or two, never in one 40% cut, and stop at your floor. If you reach the floor with no sale, bundle the item or move on.

Season changes the right price

The same coat is worth more in October than in March. Vinted’s pricing page says to “keep seasonality in mind”, and the practical rule is to list seasonal items four to six weeks before the season and price at the top of the sold range, then accept that anything left when the season ends goes at the bottom of it or waits a year. Our guide to the best time to post on Vinted covers timing within the week as well.

A worked example

A Zara wool-blend jacket, bought for £60 two winters ago, worn a dozen times, no marks. Very good condition.

1. Sold comparables. A search on Vinted and a look at four wardrobes shows the same jacket sold at £20, £22, £25 and £28. Depop search shows two sold at £25 and £30. Typical: about £25.
2. Check against retail. Vinted’s very good band is 40% to 60% of £60, so £24 to £36. The high street column in our table says £15 to £21. The sold prices sit between the two, which is normal for a current-season style. Trust the sold prices.
3. List price. £25 plus 10% to 15% is £27.50 to £28.75. List at £28 on Vinted. On Depop, where the buyer fee is higher and the audience pays for the look, £30.
4. Floor. The jacket cost you nothing now, the mailer is £0.50, and £15 is the least you would post it for. Floor: £18 on Vinted. On Depop, add the £1.17 processing fee and a free-postage label if you offer one.
5. What the buyer sees. On Vinted, £28 plus a fee of roughly £2 plus postage. On Depop, £30 plus up to £2.50.
6. After two weeks. Three likes, no sale: send each liker an offer at £24. One accepts. You got the typical sold price, and the buyer got a discount.

How SaleLinx helps

SaleLinx is a Chrome extension for Depop, Vinted and eBay sellers, and most of the method above is reading views and likes, then acting on them. My Listings shows every Depop, Vinted and eBay listing in one grid with its price, views and likes, so the two-week check is one sort rather than a tour of your shops.

The Dead Stock tab goes a step further and scores each listing by age, views and likes, so the items that need a price change surface on their own. Scheduled price drops then apply the 10% steps on a timetable, per item, with a floor they never go below; the price drops guide shows the settings. For items with likes, the Auto-Offers tab sends Vinted likers an offer instead of cutting the public price. Vinted’s terms restrict external software tools, so keep whatever you do there to the pace of a person editing by hand. From £7.99 a month, with a 14-day free trial.

Questions

How much should I price used clothes at?

Start from what the same item has sold for, then list 10% to 15% above the typical sold price to leave room for offers. If there are no sold comparables, Vinted’s own guide suggests 60% to 80% of retail for new or like-new, 40% to 60% for very good and 20% to 40% for good condition, with high street brands at the lower end and sought-after brands at the upper.

Should I price higher to leave room for offers?

A little. Buyers on Vinted can offer up to 40% off and most open at 10% to 20%, so listing 10% to 15% above your target means a normal offer lands on it. Do not list 30% to 40% above; buyers filter by price and Vinted ranks on it, so an obviously high price is seen less.

Does Vinted take a cut of my price?

No. Vinted charges sellers nothing, and the buyer pays the Vinted fee, usually 3% to 8% plus £0.30 to £0.80, on top of your price. Depop charges UK sellers 2.9% plus £0.30 in payment processing, and the buyer pays a Marketplace fee of up to 5% plus up to £1.

Is it better to price at £9.99 or £10?

£10. Buyers on these apps filter by whole-pound ranges and the .99 saves them a penny while making you look like a shop. Price in whole pounds and sit on the edge of the band buyers are likely to type.

When should I drop the price?

After about two weeks without a sale, and only if the item is getting views but no likes. If it has likes, send those people an offer instead. Drop in steps of about 10%, a week or two apart, and stop at your floor.